Transforming tennis teams and coaches for 35+ years

Coach Ben Loeb brings the experience gained leading his teams to 20 State Championships and 45 Final Fours to others through his speaking and consulting services.

Rock Bridge 2nd Place Team & State Doubles Champions 2025

Coach Ben Loeb

Coach Loeb is not your normal tennis coach. He has gone far beyond what most coaches have done to keep learning and keep striving to get better as a coach and teacher. He has embraced the mantra of being a life-long learner. Coach Loeb continues to work on expanding his Mental Performance Development Plan for psychological improvement. Now he wants to offer his insights to you, the coach or to teams of aspiring student-athletes. He has primarily worked with players on competitive tennis teams, but not exclusively. The mental skills he shares with teams or athletes are transferable beyond just the sport of tennis. Ben’s journey for professional growth includes developing and teaching a course in sport and performance psychology, the writing of four books, and the production of 3 tennis instructional videos on team practices and on enhancing mental performance skills. He has applied his philosophy as a coach at both the college and high school level.

Learn About Coach Ben LoebMental Minute Video

The 20th State Championship
Catalina Foothills H S 2025 (Tucson, AZ)

Speaking

Improving mental performance and tennis practice planning

Ben has presented at various tennis coaching conferences in Illinois, Nebraska, Missouri, Kansas, Texas, and in Vermont. He has also presented to groups such as the Rotary Club and Kiwanis Club, among other organizations.

See His Speaking Topics

Consulting

Helping coaches help their athletes reach their potential

Ben has served as a mental performance consultant for the University of Missouri Wresting Team Coaches and to the team. He enjoys working with coaches to enhance their ability to work with the team on improving their mental skills, team culture, and to benefit the coach as well.

Help Your Team

Content

Books, videos, and more on how to improve in tennis and life

Ben offers enlightening content via books, videos, articles, reflections, and blog posts. Check out the content for how you can help yourself. He also has a section entitled, “Coaching for Justice and Values.”